Brand Identity

Developing a corporate identity or logo is an essential step in telling potential customers what makes you different. On a visual level it helps improve your visibility in the marketplace acting as a sign or mark that people instantly recognize and look out for.

But at Motif we like to use the process to tell people much more about your brand story – by projecting your personality and expressing your values visually we aim to create distinctive ideas in timeless styles with the minimum of design. 

Products, services and events can also benefit from a unique and distinctive visual identity - here are some examples that show both a single brand offer and families of products.